Animation explains it all
- Client Ascend Talent Strategies
- Deliverable One :60+ explainer video
- Timeline 3 months
- Budget $ (< $15,000)
- Awards 2022 MKE 99's Merit Award
New business acquisition is challenging when your service offering is based on the little-known science of business psychology and organizational analysis. Ascend Talent Strategies provides this service as part of its Team Effectiveness Coaching and they needed help explaining the offering to potential new clients.
The ATS team approached Ski Team because they thought animation might be a fun, engaging way to communicate with a new audience.
The creative team at Ski Team had a few “discovery” phone calls with the team at Ascend to fully understand what the new coaching workshop entailed. The teams collaborated on creating a script that hit on the right tone and key message points. Ski Team joined up with Blu Blu Studios to create fun and captivating design, including using the brand’s color palette and geometric styling for some of the more abstract ideas.
The resulting animation was the perfect medium for guiding viewers through the internal issues inhibiting a team’s success and communicating Ascend’s thoughtful solutions for fixing them.
The Ski Team helped us to produce a very high quality, award-winning, animated video that helps us to explain and differentiate our team coaching process in a simple but captivating way. Lynne and Ryan are project-oriented and patient partners in the development and production phases. We plan to leverage their expertise (and that of their great partners at BluBlu) as our firm grows in capacity and breadth of services!
Ascend Talent Strategies